1300-VANITY: How to get a custom phone number for your brand

Back in 2008, Pizza Hut spent an estimated $2 million on a major marketing strategy: changing their phone number. The pizza chain dropped the old and by then familiar 9481 1111 number to adopt the one they still use today: 1300-PIZZA-HUT. Is a phone number worth that much? It certainly can be. Custom phone numbers… Read More