Social media has made it easy for practically anybody with a mobile phone and an internet connection to find and contact a company. So, a lot of business owners would probably ask if an inbound number is worth investing in. Though social media has made it appear that calls are slowly becoming obsolete, inbound numbers like 13, 1800, and 1300 numbers are still popular and in demand.
What are inbound numbers?
Inbound numbers are virtual business numbers used to receive and manage a business’ incoming calls. These numbers include a 13, 1800, or 1300 number. Such numbers have been around for more than 30 years.
And even with the rise of social media, these numbers are still popular today as they were 30 years back. Compared to a social media account, assigning a 1300 or 1800 number for business makes it appear more credible and professional.
Why does your business need an inbound number?
Inbound numbers like 13, 1300, and 1800 numbers make it easier for customers outside of your local reach to contact you. Plus, if paired with a vanity number, such as those that spell a word on the phone, then it makes it more memorable. Your number alone becomes a marketing tool for your business. It also makes your business sound and look more credible and legitimate, rather than just using a mobile number.
And with a toll-free inbound number, you’re making your customers feel that their calls matter–so much that you shoulder the expense of the call just so they’d be able to tell you their concerns right away.
Since an inbound number is virtual, which means it isn’t tied to a fixed landline, you can redirect incoming calls on numerous answer points. Answer a call on either your mobile, landline, VoIP, or reroute it to a live answering service.
1300 local numbers vs 1800 toll-free numbers vs 13 numbers
1800 numbers, which are ten digits in length, are popularly known as toll-free or free call inbound numbers. Wherever a customer is in Australia, calls they make from a fixed landline to an 1800 number are free of charge. On the other hand, calls made from a cellular phone to an 1800 number may incur charges, depending on the mobile service provider.
1300 numbers are also ten digits in length. While an 1800 number is free to call, 1300 numbers call costs are split between the account holder and the caller. And lastly, there’s the 13 number which is only six digits in length. Since it’s shorter, it’s easier to recall than a 1300 or 1800 number. However, the cost of a 13 number is quite expensive, and you would need to pay an annual government surcharge just for the number.
Deciding between a 1300 and 1800 number boils down to budget. If you’re on a tight budget, then a 1300 number is a good choice since the call charges are split between you and the caller. On the other hand, toll-free numbers are the best choice if you need it as a support line and have no issues with the budget.